Maryville大学’s Rawlings Sport Business Management program celebrates 10 years of partnership with Rawlings Sporting Goods
如果一个强有力的伙伴关系被定义为包括有意义的知识交流, 共同的目标和强大的互利元素, 那么罗林斯体育商业管理项目就是一个最好的例子. In 2008, the sport business management program at Maryville大学 was established as part of the John E. 西蒙商学院. 但在2013年, the program made a change that would significantly impact its current and future students: it became the 罗林斯体育商业管理(RSBM)计划,是国内第一个以法人名义命名的体育商业管理项目.
该项目与罗林斯之间的合作并非一蹴而就. 在任何事情正式发生的几年之前, 杰森。威廉姆斯, EdD, 约翰E. 西蒙商学院, put into practice what is taught to the program’s students: make connections and take chances. 威廉姆斯见了罗林斯的一位高级副总裁,问道, “What may our students be able to help with that you don’t have the time or resources for as an organization?”
这个问题为我与罗林斯建立牢固的多层次合作关系铺平了道路. At the time, the sporting goods company was getting into the football helmet business. So Williams sent over a list of football coaches he knew and began conducting research for them. 从那时起,他们的关系开始发展. Rawlings was the official internship provider for a collegiate football all-star game, and they asked the sport business management program to provide them with interns for the event, 这标志着未来许多类似机会的开始.
In 2013, Maryville and Rawlings made things official: the program became the Rawlings Sport Business Management program. 这次合作在布施体育场举行了庆祝仪式. 路易斯红雀队主席威廉·德威特三世出席. “We are excited to see two of our great partners joining forces to prepare the next generation of sport business leaders,德威特谈到这一合作关系时说.
“We began working together simply by doing things that helped each other’s business,” Williams said. 十年后, we’re still providing high-quality research assistance to Rawlings as well as volunteers and interns, and they continue to work closely with our students to help them develop job-ready skills and professionalism.”
今天, the partnership is stronger than ever: some Rawlings executives are adjunct professors in the program, 其他人则是课堂上的客座演讲者. 他们提供职业发展机会, 包括专门为玛丽维尔学生开发的实习机会. They also provide gear and equipment for the University’s softball and baseball programs. But the partnership isn’t just beneficial for Maryville and its RSBM students — it’s mutually beneficial. 除了研究项目和实习, fourth-year students present marketing projects to executives at Rawlings with recommendations for enhancing their brand presence in the marketplace each year. 在过去的10年里,无数的玛丽维尔学生在罗林斯实习, 许多人在毕业后被聘为全职员工. “罗林斯从PG电子游戏与玛丽维尔的紧密合作中获益良多, from receiving professional-level product and brand research and invaluable support at industry events to having direct access to the most talented students for internship and full-time positions,罗恩·奥斯特洛夫斯基说, 罗林斯总裁.
一个有影响力的名字
给未来的学生, the named program has made a difference when researching schools and sport business programs. “我还在考虑其他体育商业项目, 但是把罗林斯的名字附在玛丽维尔的项目上使它脱颖而出,拉塞尔·苏西说, ’18. “Knowing how closely they work together on partnerships and opportunities for students really gave the program a higher level of appeal for me.Susuki第一次接触这个项目是通过 罗林斯体育商业管理暑期学院. The week-long summer program gives prospective students an inside look at the program and Maryville. 参与者每人与罗林斯这样的项目合作伙伴度过一天, 密苏里山谷会议, 圣. 路易斯体育委员会和圣. 路易红雀队. “It was a great opportunity for me to learn about and be introduced to the sport business industry, 这个项目和整个玛丽维尔,Susuki说. “看到他们的合作让我印象深刻, 为罗林斯实习或工作的想法令人兴奋.”
如果你问节目主持人卢卡斯·温克尔曼, ’18, 罗林斯的合伙关系是否影响了他参加这个项目的决定, 答案是肯定的. “I didn’t think a company like Rawlings would put their name on a program that didn’t deserve it,他说. “这大大增加了项目的可信度.给温克尔曼, the impact of the Rawlings partnership has been instrumental to both his education and career path. 他开始作为一个实习生在罗林斯在他的时间作为一个学生的计划. Now, Winkelmann is an associate national account manager in the ecommerce division at Rawlings. “As an intern, I learned a lot about their culture and their day-to-day work,他说. “I was able to make connections with employees who were able to speak on my behalf when I applied for a full-time position at Rawlings.“在他还是学生的时候, Winkelmann had the opportunity to speak to prospective high school students about the RSBM program. “I could see it in their faces and their parents’ faces that the program being sponsored carries a lot of weight.”
课堂之外的联系
RSBM计划以其连接而自豪. 除了与其同名的强大合作伙伴关系, Williams and program faculty have developed relationships with other organizations in the sports industry — like 密苏里山谷会议, 圣. 路易斯·卡迪纳斯,匹克体育,安海斯-布希公司和许多其他行业组织.
“体育商业产业是PG电子游戏的课堂,”威廉姆斯说. 通过这些伙伴关系, there are countless opportunities for RSBM students to volunteer and intern while earning their degree. This year alone, RSBM students had more than 50 volunteer opportunities within the sports industry.
For alum Shelby Hild, ’15, the experience she gained through the RSBM program is invaluable. “作为一个19岁的人,我在这个行业有很多经验,”她说. “I felt like I had a leg up on other job candidates who didn’t have that type of experience upon graduating.四年级学生唐尼·福克斯说, 谁在这个项目中有过五次不同的实习经历, 同意. “从项目提供的志愿者机会, 你完善了自己的简历,成为了一名非常有吸引力的实习生候选人,他说. “这会让你更有竞争力.”
该计划已经获得了坚实的行业声誉, 不仅仅是未来的学生或现在的学生. “Organizations across the country know about the program and the high quality of its students and graduates,Susuki说. “They know that Maryville graduates will be prepared to work in the sports industry and will be well-rounded professionals.”
光明的未来
Williams’ goal for the future of the program is to continuously change as the industry changes so that its students graduate with industry-relevant skills. “We want to build even more opportunities and connections for our students to help them build those skills,他说. 回顾与罗林斯合作的前十年, Williams is most proud of building something between three special entities: Maryville大学, 罗林斯和体育商业管理项目. 通过他们的合作,每个人都比他们自己更好. “这是一个真正的合作伙伴关系,双方都受益, 最重要的是, PG电子游戏的学生也一样,威廉姆斯说。. 奥斯托夫斯基说, “在过去的10年里,PG电子游戏一起取得了如此多的成就, and we’re looking forward to the program’s continued growth and success for years to come.”